Search engine marketing is best place to buy the traffic specially from Google mostly Google Marketing use to selling products / services but it is not free service like Google analytics / Google webmaster tool.
There are two Adwords account.
(a) Pre-pay
(b) Post-pay
Start to online Marketing on Google we have to create campaign it is user friendly anyone can create this in that website before creating campaign you should register on
https://adwords.google.com.
and create new campaign
{ keyword : }
can use, heading , description ( for this more number of click to the site )
Google display the keywords unnecessary.
ex : Search designer bag
ad will be display for school bags, ladies bags etc.
then result only school bags.
There are two Adwords account.
(a) Pre-pay
(b) Post-pay
Start to online Marketing on Google we have to create campaign it is user friendly anyone can create this in that website before creating campaign you should register on
https://adwords.google.com.
and create new campaign
- Optimization techniques
- Ad text optimization
{ keyword : }
can use, heading , description ( for this more number of click to the site )
- Keyword optimization
Google display the keywords unnecessary.
ex : Search designer bag
ad will be display for school bags, ladies bags etc.
Brad match with modifier
If we give plus ( + ) sign before the keyword became monetary for the users.
ex : Keyword school + bagsIf we give plus ( + ) sign before the keyword became monetary for the users.
then result only school bags.
Phrase match
Symbol is ( " )
ex : designer bags in India ( must be sequence )
if search designer school bags our ad will not show because this is not in sequence.
Exact match
Symbol is ( [ ] )
ex : [ casual bags ]
if user search exact keyword then only our ad will display.
Negative match
Symbol is minus sign ( - )
ex : if we give keyword -SEO only training.
ad display SEO courses , SEO fee , SEO only video
our ad will not display because we use MINUS sign before the keyword.
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